| Scientific Name: | Echinacea purpurea (incl. hybrid cvs) |
| Common Name: | coneflower |
| Family Name: | Asteraceae |
| Origin: | Garden origin |
| Hardiness Zone: | Zone 4: (-34 to -29 °C) |
| Plant Type: | Herbaceous perennial |
| Mature Size: | 0.7 - 1.3m x 0.6 - 1.0m (height x width) |
| Habit: | Upright |
| Form: | Oval - vertical |
| Texture: | Medium - coarse |
| Landscape Uses: | Accent plant, Attract butterflies, Container planting, Cut flower or foliage, Dried flower or fruit, Group or mass planting, Perennial border, Summer interest |
| Exposure: | Full sun, Part sun/part shade |
| Soil or Media: | Well-drained |
| Leaves: | Simple, Basal, Soft flexible, Heavily veined, Pinnate venation, Rugose, Lanceolate, Ovate, Dentate |
| Flowers: | Head (capitulum), White, Orange, Yellow, Green, Purple, Pink, Dark-red, Jun-Jul-Aug-Sep-Oct |
| Fruit: | Achene, Brown, Black, Oct, (Persistent) |
| Key ID Features: | |
| Heights range from 45 to 1.2m tall, some cvs. highly branched; leaves ovate-lanceolate, most 10-20cm long x 2-10cm wide, margin variably serrate; flower head with cone shaped receptacle, wide range of colours, some cvs. bloom as early as June. | |